Job Summary:

The Director of Brite Communications and Marketing advances Brite's visibility with internal and external audiences by identifying, publicizing and marketing people, programs and events that illustrate the Brite brand. This position calls for an organized and self-motivated individual to engage in market research and strategy development, including planning, design, implementation and evaluation of all aspects of Brite's marketing and communication efforts. The Director of Brite Communications and Marketing will work directly with departments at Brite to ensure the use of relevant media, quality and coordinated marketing and communication materials, and coordinated internal/external communication.

Duties & Essential Job Functions:

1. Increases Brite's visibility by developing comprehensive communication and marketing plans for all available media channels.
2. Manage Brite’s digital presence by sourcing, creating, and delivering compelling content to engage key constituents, including prospective students, alumni and donors.
3. Manages Brite's institutional ad/print campaign(s) by producing, or working with design team, to produce ads, flyers, brochures, programs and other resources as needed.
4. Helps manage the media process during a crisis or emergency by completing tasks as outlined by role in the crisis communication plan.
5. Performs other related duties as assigned.

Required Education & Experience:

• Master’s degree or equivalent experience in public relations, communications, marketing and/or journalism.
• 3 years in advertising, public relations, media relations, journalism or related environment writing press releases and other publications.
• Experience with design software, including Adobe Creative Suite, social media management software and mass email software

Preferred Education & Experience:

• None

Required Licensure/Certification/Specialized Training:

• None

Preferred Licensure, Certification, and/or Specialized Training:

• None

Knowledge, Skills & Abilities:

• Knowledge of marketing and communication in an educational/theological education environment.
• Knowledge of interpersonal communications.
• Knowledge of web technologies, new media and on-line dissemination of information.
• Knowledge of department-specific software, including Adobe Creative Suite, social media management software and mass email software.
• Knowledge of crisis management.
• Knowledge of publications management.
• Skill in content editing.
• Strong oral and written communication skills.
• Ability to manage the details of projects.
• Ability to integrate electronic communications and marketing.
• Ability to work independently and as part of a team.
• Ability to work on multiple projects simultaneously.
• Ability to work with media.

TCU Core Competencies:

University Core Competencies definitions may be found on the Human Resources website and in the staff performance management system.

Physical Requirements (With or Without Accommodations):

• Visual acuity to read information from computer screens, forms and other printed materials and information.
• Able to speak (enunciate) clearly in conversation and general communication.
• Hearing ability for verbal communication/conversation/responses via telephone, telephone systems, and face-to-face interactions.
• Manual dexterity for typing, writing, standing and reaching, flexibility, body movement for bending, crouching, walking, kneeling and prolonged sitting.
• Lifting and moving objects and equipment up to 10 lbs.

Work Environment:

• Work is indoors and sedentary and is subject to schedule changes and/or variable work hours.
• This role is an on campus, in-person position.
• There are no harmful environmental conditions present for this job.
• The noise level in this work environment is usually moderate.

AA/EEO Statement:

As an AA/EEO employer, TCU recruits, hires, and promotes qualified persons in all job classifications without regard to age, race, color, religion, sex, sexual orientation, gender, gender identity, gender expression, national origin, ethnic origin, disability, genetic information, covered veteran status, or any other basis protected by law.